Fresh was the UK's first dedicated regional programme set up in the North East in 2005 to tackle the worst rates of smoking related illness and death in England.
Smoking is our biggest avoidable killer - more than alcohol, accidents, suicide, illegal drugs and diabetes combined and a massive drain on the NHS and economy. The source of this is the tobacco industry which sells and promotes an addictive product.
Fresh works with the regional media to ensure that the benefits of quitting, the harm of smoking, and tobacco issues are kept in the public eye all year round.
If you are a professional in the North East working in the field of tobacco prevention please join our Tobacco Control Alliances section on the Knowledge Hub
If you are interested in work around illegal tobacco visit
Two key tobacco laws of the last decade helped protect children from poisonous secondhand smoke and contributed to a fall in smoking among young people and adults, according to a major government review.
FOUR out of 10 smokers (43%) plan to quit in 2021, according to a new survey from Public Health England which shows 7 out of 10 adults are motivated to make healthier lifestyle changes in 2021.
Quitting smoking is the best gift you can give your loved ones this Christmas – and can save you nearly £2,000 by the time next year's festivities come around.
After a surge in quitting during COVID-19, smokers in the North East are being encouraged to put their lungs first, strengthen their immune system and quit ahead of flu season this winter.
SMOKERS could be giving themselves a better chance of quitting if they switch completely to vaping with an e-cigarette, according to a major international review published today [14th October] [1].
This World Mental Health Day (10th Oct) smokers in the North East are being urged to consider how quitting smoking could improve their health but also their happiness.
NEW figures paint a stark picture of how smoking not only harms the health of lifelong smokers but damages their employment prospects and earnings too - like Sue Mountain from South Tyneside.