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  • About Us

    Fresh was the UK's first dedicated regional programme set up in the North East in 2005 to tackle the worst rates of smoking related illness and death in England.
  • The Problem

    Smoking is our biggest avoidable killer - more than alcohol, accidents, suicide, illegal drugs and diabetes combined and a massive drain on the NHS and economy. The source of this is the tobacco industry which sells and promotes an addictive product.
  • What We Do
  • In The News

    Fresh works with the regional media to ensure that the benefits of quitting, the harm of smoking, and tobacco issues are kept in the public eye all year round.
  • For Professionals

    If you are a professional in the North East working in the field of tobacco prevention please join our Tobacco Control Alliances section on the Knowledge Hub

     

    If you are interested in work around illegal tobacco visit

    https://www.illicit-tobacco.co.uk/

     
  • Contact
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Press Releases

Stoptober is back!

Stoptober is back!

Tuesday, 20 September 2016
FAMILIES and friends are being invited to take part together in Stoptober – the mass quitting challenge from Public Health England starting on 1st October – and join the nearly 15 million people across the country who have already quit.
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Calls for work in North East to cut smoking in pregnancy to be rolled out nationwide.

Calls for work in North East to cut smoking in pregnancy to be rolled out nationwide.

Friday, 16 September 2016
Work in the North East to cut smoking in pregnancy by nearly 1/3 has been hailed as an example for the rest of England to follow by a coalition of national health and baby charities.
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Rapid 1/3 fall in smoking during pregnancy in North East

Rapid 1/3 fall in smoking during pregnancy in North East

Thursday, 15 September 2016
NEW figures show the North East has seen a rapid fall in smoking in pregnancy thanks to a major four year initiative involving midwives to embed best practice in maternity services.
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A quarter of smokers likely to develop COPD - study

A quarter of smokers likely to develop COPD - study

Monday, 22 August 2016
FIGURES released today [1] estimate that over 93,000 people in the North East are suffering from a disease which can leave sufferers fighting for breath and is mostly caused by smoking.
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North East smoking rates fall by a third since 2005

North East smoking rates fall by a third since 2005

Tuesday, 02 August 2016
NEW figures out today (2 Aug 2016) show that the North East has seen a fall in adult smoking rates, with levels now down to the lowest on record.
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Smokers urged to try again

Smokers urged to try again

Monday, 18 July 2016
Smokers are being urged not to give up on quitting – as new research shows most North East smokers are making quit attempts and many are cutting down.
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Fresh hails the end of the “packet racket”

Fresh hails the end of the “packet racket”

Friday, 20 May 2016
May 20 2016 CHILDREN will be given one less reason to start smoking as new laws come into force to introduce plain, standardised tobacco packaging.
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Fresh welcomes report into why electronic cigarettes can improve public health

Fresh welcomes report into why electronic cigarettes can improve public health

Thursday, 28 April 2016
28 April 2016 Fresh has welcomed a new report by the Tobacco Advisory Group of the Royal College of Physicians which concludes that electronic cigarettes are a safer alternative to smoking and are beneficial to public health.
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1.3m smoking-related diseases over next two decades

1.3m smoking-related diseases over next two decades

Thursday, 10 March 2016
10 March 2016 Around 1.
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No Smoking Day: Be Proud to be a Quitter

No Smoking Day: Be Proud to be a Quitter

Wednesday, 09 March 2016
BE proud to be a quitter! That’s the message to smokers stopping for No Smoking Day this year (Wed 9 March) and to thousands of people who have quit in the past.
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