Find us on:
  • Home
  • About Us
  • The Problem
  • What We Do
  • In The News
  • For Professionals
  • Contact
A+ A A-

Latest News

Children categories

Press Releases

Press Releases (216)

Fresh has welcomed the effect of tobacco laws which carried widespread public support - but has urged the government to go further in its drive to go 'smoke-free' in England by 2030.



Responding to a government consultation on a review of particular regulations, Fresh has outlined to the Department of Health and Social Care that current laws around tobacco such as smoking in cars carrying children and putting tobacco displays out of sight have helped smoking rates in the North East and youth smoking rates reach an all-time low.


The removal of tobacco displays in shops, prohibiting smoking in cars carrying children and restrictions on the sale of nicotine-inhaling products such as vapourisers to under 18s all work together to help smokers to quit, discourage young people from starting to smoke and protect people from harm.


The laws play a key role in the North East vision of making smoking history, alongside other actions such as quitting campaigns and providing support to smokers who want to quit.


Retailers within County Durham, Northumberland and Tyne and Wear have also outlined their support for the laws with over half (55%) supporting the regulations on the removal of tobacco displays and 9 out of 10 supporting laws restricting the sale of nicotine-inhaling products to children.


But Fresh say that more action is needed if the government is to achieve its ambition to go 'smoke-free' in England in 2030 and that nearly half of the North East public think the government could be doing more to limit smoking with only 7 per cent thinking the government has gone too far.


Fresh outlined key measures the government could bring in to accelerate the decline in smoking rates such as introducing a "polluter pays" charge on the tobacco industry to fund measures to encourage smokers to quit and discourage youth uptake, increasing the age of sale for tobacco products from 18 to 21 and introduce retail licensing to support enforcement.


Ailsa Rutter OBE, Director of Fresh, said: "We know from talking to smokers that thanks to the law, the car is now seen by most as the last place they would dream of smoking and there is high awareness that it is illegal.


"Similarly with tobacco displays, shops have adapted and our children no longer see cigarettes and people who have quit no longer face the temptation when they walk into a shop."


She added: "Here in England we have some of the most effective tobacco laws in the world – they are simple to implement, comply with and enforce and most importantly of all, they work.  The fact that smoking rates are continuing to decline is testament to this.  But we can't be complacent.


"To continue making a difference, the government also needs to consider going further and bring in new legislation, including 'making the polluter pay' by placing a charge on the tobacco industry to address the damage that their products inflict on society.  We would also like the age of sale for tobacco to be raised to 21 given how harmful tobacco is, and for a licensing system to be introduced to support enforcement around illicit tobacco.


"There is significant public support for all of these measures and the government needs to be both bold but also reassured that these are the next logical steps to take."


North East retailer John McClurey said: "The introduction of these laws has been generally viewed as a positive step towards the reduction of smoking.  Since the tobacco displays have been covered I have had former smokers commenting to me that it removes a temptation and helps them to stay quit.





View items...
Stay quit - don't let socialising get you hooked back on smoking
Thursday, 15 April 2021
Fresh is encouraging ex-smokers who quit during Covid to stay stopped and not let outdoor socialising get them hooked again. It comes as this weekend offers the first opportunity for people to meet friends and visit the pub again outdoors.   Fresh also responded to the publication of research by…
Read more »
Dont let Spring 2021 hammer your health
Friday, 09 April 2021
We're all looking forward to the Spring of 2021 – but don't let it hammer your health. That is the message from health campaigners in the North East as pubs reopen outdoors from Monday. Fresh and Balance – the North East's tobacco and alcohol harm prevention programmes – are encouraging…
Read more »
New pack warnings underline need to make smoking history
Tuesday, 23 March 2021
GRAPHIC new warnings on tobacco packs rolled out during 2021 could make more smokers and children think twice. But in years anti-smoking efforts could also include warnings on cigarette sticks and pack inserts encouraging people to quit. The suite of hard hitting new warnings from Australia – including lung cancer,…
Read more »
No Smoking Day 2021 - quitting can boost mental health in just six weeks
Tuesday, 09 March 2021
Just six weeks – that's all it can take for quitting smoking to boost your mood and mental health according to new research published in time for No Smoking Day (Wed 10 March). As schools go back and people across the region consider a new start, Fresh and a leading…
Read more »
Quitting can help the mind as well as the body
Monday, 01 March 2021
HEART disease, lung disease, cancer and stroke are good reasons to stop smoking – but reducing stress is one which is much less well known. Fresh and a respiratory doctor are encouraging smokers to think about how quitting smoking not only reduces the risks of cancer, heart disease, COPD and…
Read more »
Fresh welcomes PHE's 2021 vaping report
Wednesday, 24 February 2021
FRESH and a respiratory doctor from the North East have welcomed a major new national report which highlights how vaping could help people quit smoking. At a time when the number of vapers in England is levelling off, incorrect perceptions of relative risks of vaping compared to smoking could be…
Read more »
Review of tobacco laws shows they helped reduce smoking
Tuesday, 02 February 2021
Two key tobacco laws of the last decade helped protect children from poisonous secondhand smoke and contributed to a fall in smoking among young people and adults, according to a major government review. Fresh has welcomed the statutory review by the Department of Health and Social Care of tobacco legislation…
Read more »
Four in 10 smokers plan to quit in 2021
Monday, 11 January 2021
FOUR out of 10 smokers (43%) plan to quit in 2021, according to a new survey from Public Health England which shows 7 out of 10 adults are motivated to make healthier lifestyle changes in 2021. [1] The New Year may have got off to the worst possible start, leaving…
Read more »
Make 2021 the year you quit
Friday, 18 December 2020
A North East doctor is making a powerful New Year plea to smokers – make 2021 the year you quit and don't wait to have regrets. It comes as new figures show that: quit success rates this year among those who tried (21.7%) were higher than at any point since…
Read more »
Quit for Christmas - tips and savings
Tuesday, 01 December 2020
Quitting smoking is the best gift you can give your loved ones this Christmas – and can save you nearly £2,000 by the time next year's festivities come around. That is the message from Fresh in the run up to Christmas – this year won't be the same as usual…
Read more »